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Holographic Display Case vs Transparent LCD Showcase

How a floating 3D pyramid and a see-through LCD cabinet differ in what the visitor sees, how content is produced and where each one belongs.

What the visitor actually sees

A holographic pyramid places a bright animated image in mid-air above the base plate. The object on the plate is secondary; the moving 3D illusion is the exhibit. A transparent LCD showcase does the opposite: the real object stays fully visible through the glass, and graphics, captions or video are layered over it on a see-through panel.

Where the physical object sits

In a hologram cabinet the object normally sits on the base below the pyramid and is often dimmed so the floating image reads clearly. In a transparent showcase the object is lit inside a lockable cabinet, so jewellery, prototypes and collectibles remain the visual subject while the panel adds context.

Viewing geometry

Holographic cases are specified by approach angle: 180° for a wall or counter, 270° for an open floor with three sides, and 360° for a central island that visitors walk around. Transparent showcases are usually specified for a primary front viewing side, which makes them easier to place against a wall or inside a retail run.

Content production is a different job

Pyramid content is shot or rendered on a pure black background, with mirrored views for 360° cabinets and short high-contrast loops. Transparent LCD content is a layout job: bright graphics on dark or transparent areas, with the physical object used as part of the composition. Plan both formats at the same time as the cabinet, not after it ships.

Ambient light behaves differently

Direct spotlights on the pyramid glass wash out a floating image, so a hologram cabinet wants controlled ceiling light and a darker surround. A transparent showcase has to balance internal cabinet lighting against the room, otherwise the object behind the panel looks flat or the overlay becomes hard to read.

Using both in one space

A common exhibition layout uses a hologram case as the opening hero piece and transparent showcases along the route for the physical collection. They do not compete for the same content pipeline, so the same project can carry a dramatic entrance and detailed object interpretation without duplicating hardware.

A short decision rule

Choose the holographic case when the story is an animation, an exploded view or an object that cannot be put on site. Choose the transparent showcase when the real object must stay visible, secured and annotated. If both are true, specify them as separate zones with their own lighting plan.

How the three families compare

The values below are read directly from the 30 documented configurations in this catalogue, not from a generic market table. Follow a column through to its product family page for the full specification.

SpecificationHolographic casesRail screensTransparent showcases
Documented configurations14511
Display sizes32 inch
49 inch
55 inch
65 inch
+2 more configurations
43 inch
55 inch
65 inch
43 inch
55 inch
65 inch
Brightness ratings500 cd/m²
700 cd/m²
500 cd/m²
700 cd/m²
500 cd/m²
600 cd/m²
Viewing angles178° / 178°
270° three-sided
360° four-sided
Single front viewing side
178° / 178°178° / 178°
InstallationCounter or plinth mounted
Floor-standing
Floor-standing tower
Curved wall / ceiling track
Wall-mounted straight or curved rail
Wall-mounted straight rail
Counter or floor plinth
Floor-standing
Motion / controlFixed cabinetManual or motorised carriage
Motorised carriage on segmented curved track
Motorised carriage with position triggers
Motorised carriage with soft start / stop
+1 more configurations
Fixed cabinet
Touch optionsIntegrated touch control panel
Optional IR touch frame
IR touch frame (10-point)
Optional IR touch frame
IR touch frame (10-point)
Optional IR touch frame

Indicative, configurable values. Final figures are confirmed in the project layout drawing.

Explore the product families

Where to go next

Browse the full product catalogue, compare the frequently asked questions, or send us the space dimensions for a configuration proposal.

Common questions

01Can one cabinet show both a floating hologram and a see-through LCD overlay?

Not as a single optical assembly. A pyramid uses angled glass and an upward-facing panel; a transparent showcase uses a see-through LCD in front of a lit object. Projects that need both normally specify two separate units with their own lighting plan.

02Which format suits a real product that has to stay locked away?

A transparent LCD showcase. The object remains behind lockable glass while the panel adds captions or animation. In a hologram cabinet the physical object sits on the base plate and is usually dimmed so the floating image reads clearly.

03Does a holographic display case need a completely dark room?

No, but direct spotlights on the pyramid glass reduce contrast. Plan controlled ceiling light and avoid placing the cabinet against a bright window. A transparent showcase instead needs the internal cabinet lighting balanced against the room.

04Can the same content files be used on both formats?

Not directly. Pyramid loops are built on a black background with mirrored views, while transparent LCD graphics are layered 2D layouts designed to sit over a lit object. Both are supplied as templates with the correct export format at order.

Tell us about your display project

Share the space, the product family and the viewing goal. We will come back with a configuration, indicative specification and a layout proposal.

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